Pasay City, Philippines, November 15, 2025: Haier Philippines successfully staged its inaugural Haier Half Marathon 2025, gathering 2,500 runners, families, fitness groups, and partner organizations for a vibrant celebration of wellness and community service. More than just a sporting event, the half-marathon highlighted Haier’s commitment to promoting active lifestyles while extending meaningful support to local communities.
This year’s run championed a special cause through Haier’s CSR initiative for the Father Saturnino Home for the Elderly. As part of its advocacy on community care, Haier will provide essential goods and food supplies to help sustain the daily needs of the elderly residents. The initiative reflects Haier’s belief that true innovation is most impactful when it uplifts lives, especially those in vulnerable sectors.
The event featured 21K, 10K, and 5K race categories, encouraging participants of all skill levels to push their limits and enjoy a safe, well-managed route supported by hydration stations, medical teams, and lively on-ground entertainment.
Adding to the excitement, runners and spectators immersed themselves in Haier’s interactive product activity zones, which offered fun games, challenges, and engaging appliance demonstrations. Participants enjoyed hands-on experiences with Haier’s latest innovations and took home exciting freebies and exclusive giveaways, making the marathon not just a race but a full lifestyle experience.
Supported by Valued Sponsors and Partners
Haier Philippines extends its gratitude to its event sponsors and partners, whose support ensured a seamless, energetic, and memorable experience for all participants.
A Run Toward a Better Tomorrow
With the success of the Haier Half Marathon 2025, Haier strengthens its long-term mission to champion wellness, inspire active living, and expands its community development initiatives.
The brand looks forward to creating more platforms where innovation, compassion, and community spirit come together.
